Crowd sourcing has become a real and important business idea today with businesses and users making use of it to achieve their goals that would have required a lot of research and investment. Crowd sourcing especially in the business of stock photos has come handy to business owners where users have participated to make long tedious tasks accomplished within a few days. Crowd sourcing derives its name from crowd and outsourcing. The basic idea of crowd sourcing is to use the collective intelligence of public to complete a specific business related task. This is especially important in today’s business scenario where the customer is at the center of all business activities. Business owners are scouting for customer participation in their businesses and what better option than crowd sourcing can help them to have maximum user interaction.
Crowd sourcing has been seen as a great tool in the photography business. Business owners with large amounts of stock photographs in their database are constantly on the lookout for user participation either to get more images or to improve on their services they are providing to their clients. The costs are reduced drastically and there is even chance of getting technical and non technical hands to work for the business. The non technical hands are not to be ignored as they may be more innovative and imaginative than the technical hands.
Build a large database of Stock photos
Trying crowd sourcing in collecting photographs for your collection is a great way to get variety. People from all nooks and corners have a even chance of participating in your endeavor to collect images that are going to interest your target audience especially if you are selling stock photographs to magazines or businesses that are constantly on the lookout for images. Freshness of images is yet another advantage that is delivered with the help of crowd sourcing. The business owner has an even chance of receiving quality images from amateur and professional photographers equally.
Improve search terms in large stock photo databases
Many stock photography business owners have a large number of images with them but the essential attributes to make them searchable on the internet are either missing or are faulty. The effects are quite far reaching as many images that would have been of interest to buyers never ever show up on the search results or may show up for the wrong set of search terms that are used by people in need of images either for business or personal reasons. The general public or crowd can be roped in to provide the essential attributes of the images with predefined attributes which will help in better classification of images in the image bank. Search ability of images in improved manifold.
Use of Crowd sourcing in Investigation with photos
With the advent of smart phones and easy to use cameras people generally start clicking photographs as soon as they get a chance. This is more profound in public gatherings and events of public interest. If something goes wrong like the bomb blast in Boston marathon a couple of weeks back; chances are that someone from the crowd has captured images that may act as a lead or evidence in the investigation. In the Boston marathon Bomb blast also the FBI asked people to submit videos and images they had captured during the event that played a vital role in zeroing on the culprit responsible for the unfortunate blast.
Ease of access to a variety of images
People dealing in stock photos need to deal with photographers to help build their database. Getting a variety of photographs for the database means connecting to a variety of photographers who have their fixed prices and a set pattern for images they are going to capture. However with crowd sourcing Businessmen dealing in stock photos can get an access to a variety of photographs without meeting any professional photographer. The quality however of such images may not be at par with those shot by professional photographers
Collecting images for a start up business or when you require user participation regarding your images crowd sourcing can be effective and efficient business idea. You just need to select your tools intelligently and smartly.
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